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Spirit News

Trendspotting & New Releases

HEINEKEN IRELAND SOLIDIFIES COORS LIGHT #2 POSITION BY REBRANDING TO COORS

HEINEKEN Ireland, one of Ireland’s largest brewers, has revealed an exciting rebrand for Coors Light. From March 2021, Coors Light will be known as Coors in a leadership move designed to drive ongoing growth in the dynamic American-style light tasting beer category. Coors is renowned for its ‘Peak of Refreshment’ and this brand promise will be brought to life through a refreshing new look that [...]

Irish Bar Awards 2021

The  Bar of the Year Awards have recognised the excellent bars, knowledgeable staff, high quality service, and innovation in the bar trade. Now in their sixteenth year, the Bar of the Year Awards are the premium awards for the licensed trade. The Bar of the Year Awards are dedicated to raising the profile of the licensed trade and reminding consumers of the excellent service and quality that exists today within the licensed trade

From long established traditional local pubs to up-and-coming new arrivals, the Bar of the Year Awards is the ultimate stamp of approval for the best of the best in the licensing industry. Find out more 

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Brewing News

Trendspotting & New Releases

Mescan launch the first of the ‘Seven Virtues’ beers

Mescan Brewery have launched the first of the ‘Seven Virtues’ series of one-off brews. It comes hot on heels of their successful Beoir na Nollag Christmas beer and provides quite a contrast in style. Crisp and slightly dry-hopped, it is a nod in the direction of both tradition and innovation. Seven Virtues Lager has an alcohol content of 4.9% and the recommended serving temperature is between 2o and [...]

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