Brand News

/Brand News

July 2018

Walsh Whiskey release 12 Casks of Irishman Founder’s Reserve


Walsh Whiskey Distillery has released the second expression in The Irishman Founder’s Reserve Cask Series, a limited edition finished in rum casks from the Caribbean island of Saint Lucia.  The Irishman Founder’s Reserve - Caribbean Cask Finish, a super-premium whiskey, is a rare vatting of Single Pot Still and Single Malt whiskeys finished for 6 months in Chairman’s Reserve Rum casks. [...]

Walsh Whiskey release 12 Casks of Irishman Founder’s Reserve2018-07-10T13:13:44+00:00

Irish Whiskey Association warns trade war with US could devastate whiskey industry


An EU-US trade war could devastate the Irish whiskey industry, according to the Irish Whiskey Association. The body, which represents Ireland’s rapidly expanding network of distillers, new and old, made the comment today at a major gathering of the all-island Irish whiskey industry at Bushmills Distillery in Co Antrim. If the current temporary exclusion of [...]

Irish Whiskey Association warns trade war with US could devastate whiskey industry2018-07-04T21:21:01+00:00

New DIGI Chairperson to prioritise employment protection and industry promotion


Irish Distillers’ Communications and Corporate Affairs Director, Rosemary Garth is to become the new head of the Drinks Industry Group of Ireland (DIGI), following an official meeting of the group this week. Ms. Garth assumes the role from outgoing Chairperson, Ms. Maggie Timoney of HEINEKEN Ireland, who is relocating to the US to take up [...]

New DIGI Chairperson to prioritise employment protection and industry promotion2018-07-04T21:11:17+00:00

Garda Insurance Fraud Unit Gets Funding Thumbs-Up


The Alliance for Insurance Reform, an organisation that includes the VFI and the LVA, has welcomed the long-awaited confirmation from Insurance Ireland that they will fund the establishment of a new Garda Insurance Fraud Unit. The setting up of the unit is something the Alliance has been calling for to help prevent exaggerated and misleading claims being [...]

Garda Insurance Fraud Unit Gets Funding Thumbs-Up2018-07-04T20:54:44+00:00

June 2018

Tempted Wins Top Trophy at International Cider Challenge


Craft cider brand Tempted Cider has won the top Trophy in its category at the International Cider Challenge 2018. One of only seven ciders to win a Trophy out of 200 entries, this is the first year Tempted Dry has entered the awards and was the winner in the New World Style category for ciders [...]

Tempted Wins Top Trophy at International Cider Challenge2018-06-25T16:12:51+00:00

Sangria brand LOLEA launches in Ireland


Launched in 2013, LOLEA is a craft-made sangria from the Northeast of Spain, with just 7% alc. content, based on an exclusive recipe combining high quality wine and fruit. Three versions have just become available in Ireland: LOLEA No. 1 (made with red wine), LOLEA No. 2 (made with white wine) and LOLEA no. 5 [...]

Sangria brand LOLEA launches in Ireland2018-06-25T16:04:53+00:00

June 2017

New Wine & Champagne Preservation System


Bermar's Verre de Vin Tower, distributed in Ireland by Febvre Wine Company, is destined to become the system of choice for many bars and hotels around the world. Bermar's latest wine preservation model, Le Verre de Vin Tower, which can be placed anywhere in the bar or restaurant, preserves any open bottle of [...]

New Wine & Champagne Preservation System2017-06-15T08:12:25+00:00

Lifting Spirits With Major Relaunch


Britvic's Club Mixers range has played a central role in Irish pub culture since 1852. This year, to celebrate the portfolio's 165th birthday, Britvic has re-launched the iconic brand across the island of Ireland with, among other things, new packaging, an improved tonic recipe, and a refreshed brand identify. An Iconic Tonic [...]

Lifting Spirits With Major Relaunch2017-06-15T08:11:32+00:00

Operation Transformation for Bulmers


Bulmers has transformed its brand, with all references to ‘time’ and ‘time honoured traditions’ completely discarded. Instead, a new advertising campaign scans the scene at a Dublin party. Using statistics to make sharp observations about life in Ireland, the ads show a DJ who has only an eight per cent clue what the buttons [...]

Operation Transformation for Bulmers2017-06-15T08:06:52+00:00